Monday, November 24, 2008

Tips for Selling Your Business

Selling your business? Follow these steps to increase your selling price:

  1. Differentiate yourself – If customers see your products as unique and different outside the market, you can sell more at a higher price. If your product is not different, then show customers what makes you different from the rest.
  2. Focus on niche markets – Position your products by focusing on specific industries. Pick a niche market that can drive the greatest sales and profitability.
  3. Sell unique products – Products that are unique can increase the desire of a buyer and offer protection from the competition.
  4. Reinvent yourself – Repackage what you offer to drive sales growth and profitability. Bigger sales = bigger growth and bigger offerings.